Q&A With Google’s Martin Splitt: Semantic HTML, Search & Google Search Console
Gain insights on various technical SEO topics, including semantic HTML, Google Search Console, indexing, and more.
Google Sitename, Favicon & Sponsored Label Live On Desktop (Not Just Mobile)
Google has made the sitename, favicon and sponsored label live on all desktop searches, like it did with mobile searches last October. To be clear, we saw google […]
8 Most Important Types of Keywords for SEO
We’ll take a look at the types of organic keywords everyone interested in SEO should know. If you just want a quick overview of the […]
Do personas REALLY matter in content marketing?
Here’s what personas can do for your content marketing efforts, plus audience research tips to help you get them right.
Google Double Downs On Not Using Link Disavow Files In A Bigger Way
Not too long ago, John Mueller from Google blasted an agency for using a disavow file and now he is doubling down on that, adding on Twitter in response […]
Google: Page Size Is Not A Ranking Factor
Google’s John Mueller said on Twitter, “Page size is not a ranking factor.” Meaning Google does not have anything specific signal that says page sizes of […]
TikTok enters the search ad market, challenging Google and Microsoft
Some advertisers are skeptical that TikTok has the appropriate brand safety guardrails in place for its search ads product.
Google Mobile Search Knowledge Panels More Visual & Interactive Also
In July and October of last year, we covered some interactive and visual knowledge panels in Google Search, both on mobile and desktop search. This might be a new […]
Social Media Engagement Rates Dropping Across Top Networks
Discover median engagement rates for 14 industries on Facebook, Instagram, TikTok, and Twitter in the 2023 Social Media Benchmarks Report.
Google Now Says Google Discover Impacted By The Helpful Content Update Since October 2022
A few weeks ago, I reported that Google has updated its help documentation to specify that Google Discover visibility can be impacted not just by the core […]