Moving on from search engine optimization to search optimization
Our search campaigns should focus on overall visibility on the web rather than only giving importance to traditional search engine results.
Is ChatGPT Use Of Web Content Fair?
Some are uncomfortable with how ChatGPT uses their web content to train and learn from
10 Tools You Can Use For SEO Competitive Analysis
Here are 10 competitive analysis tools that will make your SEO so much easier.
Poll: Most SEOs Won’t Recommend Using AI To Write Content
A new Twitter poll shows that most SEOs do not yet feel comfortable recommending using AI to write client content. The poll asked, “Would you […]
Google Ads Gains Account-Level Negative Keywords
We knew it was coming, Google Ads now supports negative keywords for brand safety at the account level. Google has just added account-level negative keywords […]
An Apple Search Engine? – Whiteboard Friday
Happy Friday, Moz fans! In today’s Whiteboard Friday episode, Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he […]
Wayback Machine: 5 Alternatives To Try
The Wayback Machine archive can have gaps. If you’re having trouble finding something or looking for other features, try these alternatives.
Is Wix Good for SEO? Here’s Everything to Know About Wix SEO
As of 2023, Wix provides solid options for a basic SEO setup that will cover most needs but still lacks the flexibility of more advanced […]
Report: Google Pushing Advertisers To Use Agencies & Third Party Resellers
Digiday reported that with the mass Google layoffs, Google advertisers are being encouraged to work with third-party resellers, like agencies, directly as it seeks to reduce its overheads […]
Google Parses img Elements Even When Enclosed Within Other Elements
Google has also updated the image SEO best practices document to clarify that Google will parses img elements even when they’re enclosed in other elements […]