Google has recently announced new tools to enhance search ads’ performance with artificial intelligence (AI). For businesses to connect with their intended audience, monitoring changing trends in search and consumer behavior is crucial. To assist marketers in achieving greater results with search campaigns, Google Ads is making several changes to promote greater creativity and improved […]
If it feels like Google search is changing faster than ever, it’s not your imagination. Google reported an astonishing 4,367 “launches” in 2021, up dramatically from 350-400 in 2009. On average, that’s nearly a dozen changes per day.
I’ll have to admit: ChatGPT is cool. I don’t think we expected AI to come this far so soon. But it doesn’t mean every free “ChatGPT prompt” ebook you see on Gumroad is the future. Many of the use cases are simply engagement bait. So in this post, we’ll look at the actual best use cases of […]
There are several search engines that offer a superior search experience to Google – here are 21 of the best alternative search engines you can try
Google updated the guidance on Discover pages to replace recommendation of E-A-T with more actionable content about creating helpful content
Discover how to optimize your LinkedIn presence with new SEO tools, content display options, and newsletter features.
Online reviews provide social proof, establish your expertise, an犀利士 d build trust. Here are 8 ways you can generate customer reviews for your brand.
Google’s John Mueller was asked if it would help with web rankings in Google to embed reviews from sites like Facebook, Bing, Google, etc., on your website. John said no, not for web search, and he also warned us about not using structured data on those third-party site reviews. In short, using reviews collected by […]
The Google Maps app for Android has seem to add a new tab to manage your business profile(s). The tab shows a store icon with the word “Business” below it. Clicking it, lets you manage your Google Business Profile listing directly in the app.
Here’s a closer look at how AI is helping search marketers do their jobs faster and easier – and how it still has a long way to go.