Good Morning Coffee Club

This update was more widespread than previous updates because it targets more than just product reviews.

Google’s core ranking systems look to reward content that provides a good page experience.

If you rank on page two of Google or beyond, you’re practically invisible.

Google may be sending text messages to business owners to verify that the information they have listed in their Google Business Profile is accurate and up-to-date. This text comes from a confirmed Google phone number, but some local SEOs are worried that this is not really coming from Google. I did reach out to Google […]

We tested the top detection tools for AI-generated content. Here’s what they are good and bad at, plus what to expect when using them.

As big search pushes hard for “keywordless” search, read about why match types still play an important role in a paid search strategy

The fix is rolling out and while it does fix a number of inappropriate site names, it does not resolve all the reported issues.

TikTok subscribers will be notified of the new beta program via email.

Google has updated its Verifying Googlebot and other Google crawlers help document to add a new section describing the three categories or types of crawlers they have. They have their Googlebot crawler, special-case crawlers and user-triggered crawlers.

It is hard for site owners, content creators, and marketers to know how much traffic and visibility they get from Bing Chat. But that might change soon, as Fabrice Canel from Microsoft said they will soon pass referrer data and show clicks and impressions.