Enterprise SEO: Why ‘best practices’ won’t cut it and what to do instead
Blindly following enterprise SEO best practices isn’t always effective. Learn how to achieve incremental wins through collaboration.
ChatGPT Creator Faces Multiple Lawsuits Over Copyright & Privacy Violations
OpenAI sued for alleged copyright, privacy breaches; outcomes could impact AI rules.
Universal Analytics dies aged 11: ‘Be brave and be strong’
Heartbroken marketers around the world have been paying their respects after Google decided it was time for the world to say goodbye to UA.
13 of the funniest reactions to GA4: The roast of Google Analytics 4
If you don’t laugh, you’ll cry, so check out some of the best reactions from marketers to the enforced switchover from UA to GA4.
9 GA4 training courses to help confused marketers
If you’re feeling overwhelmed following the sunset of Universal Analytics, boost your confidence in GA4 with one of these courses.
Bing Gains AI Shopping Features For Price Match, Buying Guides & Review Summaries
Bing announced a number of new features it says are powered by AI in both Bing, Bing Chat, and the Edge sidebar. The features include AI-generated buying guides, AI-generated review summaries, and new price match monitors.
GA4: The Good, The Bad, And The Alternatives
Discover the latest updates on GA4, and explore its advantages, disadvantages and alternative solutions in this comprehensive guide.
5 SEO Techniques To Grow Organic Traffic
By optimizing your content for search engines, you increase your chance of ranking higher in the search results.
Semantic HTML: Not A Ranking Factor But Still Important
Google’s John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility.
Google Removes Canada News Links In Response To Online News Act, Bill C-18
Learn about the Online News Act “link tax” that led Google and Meta to remove news from search and social media platforms in Canada.