Category: News

Learn why vertical video is the future of advertising, plus tips for getting ahead with TikTok, Reels and Shorts in your toolkit.

Plagiarism can devastate your writing career. Learn what qualifies as plagiarism and take these steps to protect your reputation against it.

Even in the relentless news and noise of early 2023, you’ve probably heard about ChatGPT, the GPT-3-powered (technically, 3.5) chatbot that’s eerily able to simulate human-like responses.

Keyword cannibalization occurs when a website has too many similar keywords spread throughout the various pages on that site. This can harm the SEO potential of the pages involved, and can quite often go unnoticed for some time. When more than one page has the same, or a similar keyword target, those pages will then… more…

Google’s founders re-engage with the company following the success of OpenAI’s ChatGPT, which could threaten Google’s search business.

Keyword research can be time consuming. These tools help you find the data and spot the opportunities for successful SEO campaigns.

Make the most out of your organic content strategy to get better traffic outcomes.

Here’s what we recommend: pick just one primary keyword and enough secondary keywords to cover a given topic in full.

Google has put A.I. ‘front and center’ and sought help from founders Larry Page and Sergey Brin on their A.I. strategy.

John explained, “a simplified way to see it is if Google doesn’t think it’s worth showing large parts of a site in search, it’s not worthwhile to spend time crawling and indexing it all.”