Category: News

With these attributes, you have greater control over how search engines identify certain links. Here’s how to use them properly.

Anthony Higman shared a couple new Google Ads and Google Business Profile items yesterday on Twitter. One on Google Business Profile conversion actions within Google Ads and the other are chat details in Google Ads.

Learning to be the best in town at the top seven elements experts feel impact your rankings in Google’s local packs is a smart strategic foundation. Thanks to Darren Shaw who has been running the Local Search Ranking Factors survey since 2017, we all benefit from this respected annual report in which local SEO professionals get to… more…

A few recent issues made us realize that the hreflang x-default value is potentially underused by sites that already use hreflang to help search users find the right version of their pages. We want to remind you that it can be a powerful tool and can do more than you (probably) think.

We have seen the Google Explore feature many times, but here is a similar explore feature but as a sub-feature of a single search result snippet. Google is testing showing a scrollable snippet that is more visual and interactive.

As we navigate our increasingly hectic lives, we always look for ways to streamline our daily tasks and increase efficiency. We are entering the AI chatbot era: the ultimate copilots and digital assistants. With their seamless communication capabilities, these digital companions have transformed how we interact with technology. Using a digital copilot can have a… more…

Google’s John Mueller said it is a “terrible idea” to disavow links based on metrics from a third-party tool. In fact, John is not a fan of disavowing links in most cases.

In the latest Google SEO office hours, Google said that Google does not trust outbound links from a site they think is spammy. Duy Nguyen from the Google Search Quality team said this at the 35-second mark into the video.

Google’s Gary Illyes advises focusing on high-quality content and increasing social media popularity to accelerate website indexing.

Earlier this week, we reported on an unconfirmed Google search ranking update on May 1st and 2nd. Well, throughout the week, things have heated up a lot more, and we are seeing more volatility reported by the tools and more SEO chatter within the community.