Google Maps can detect fake phone numbers in photos and remove them

These findings show why testing and improving your landing page experience and ad relevance scores matter when running paid search campaigns.

Google’s John Mueller went back and forth multiple times with some SEOs on the topic of using ChatGPT not to write content from scratch but to rewrite existing content. The responses from John are educational, useful, and somewhat funny as well.

Use SERP data for keyword clustering to understand why URLs rank, what entities are used and the PAA/FAQ to answer.

Google’s John Mueller recommended the obvious (as I write this I am asking myself why write it but hey, sometimes the obvious needs to be reminded). If you have SEO work to do, do the work that is a larger problem before you do the smaller ones, like the one-offs.