Your Daily Dose of Digital Marketing Insights

Good Morning Coffee Club

Microsoft Bing: lastmod Tag In XML Sitemap File Is Critical

February 3, 2023 |

Microsoft Bing posted a new blog post saying “for XML sitemaps, one of the most critical tags you can include in your sitemap is the “lastmod” tag.” And it will become even more critical as Bing is reworking its crawl scheduling stack to rely more on this lastmod field.

You Might Also Like

Placeholder Image for Google files lawsuit over fake review scams

Google files lawsuit over fake review scams

Google said in this case the alleged scammers created 350 fraudulent Business Profiles and over 14,000 fake reviews.
Placeholder Image for What is short-form content? Your guide to when and how to use it

What is short-form content? Your guide to when and how to use it

Learn why, when and how to use short-form content in your brand’s marketing strategy, plus what to focus on when creating it.
Placeholder Image for Google Search Ranking Algorithm Update On Wednesday?

Google Search Ranking Algorithm Update On Wednesday?

It looks like we may have had another tremor or Google search ranking algorithm update kickoff yesterday, Wednesday, January 18th. We just had after the December 2022 helpful content update and December 2022 link spam update finished on January 12th and now we have this, again.
Placeholder Image for Google Removes Canada News Links In Response To Online News Act, Bill C-18

Google Removes Canada News Links In Response To Online News Act, Bill C-18

Learn about the Online News Act “link tax” that led Google and Meta to remove news from search and social media platforms in Canada.
Good Morning Coffee Club