Month: January 2023

Google has once again updated the relatively new documentation around Site Names in Google Search, this time to clarify that www and m-dot prefixes for domain names […]

A competitor link analysis is an assessment of the link profiles of major competitors where you look at their link building strategies to gain insights. […]

The new collaboration allows BigCommerce merchants to reach millions of potential new customers across the Microsoft Advertising Network.

Valuable content can move the needle at every stage of the buying journey. Here are tips for building a winning content process this year.

This is the first new vertical Google has added to LSAs. Last week Google updated its Help Center to include a new vertical: Dentists.

Apple’s ad network is making waves. Generally known for consumer products, Apple is placing greater emphasis on prioritizing its services category, which includes search ads […]

Google is updating one of its existing auto-applied recommendations policies, and advertisers aren’t happy. Read on to understand how this affects you.

As digital marketing specialists, it’s easy to “have the blinkers on” and focus solely on the channel or channels nearest to your heart. In my case, […]

Learn a search engine de-optimization process you can use to earn more clicks from qualified traffic and increase conversions.

For the first time in a decade, ad giants Google and Meta are slowing down, making room for smaller, emerging platforms to take over.