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Google: Links Will Be Less Important As A Ranking Factor In The Future

November 6, 2022 |

Google has published on the Search Off The Record podcast, which was a recording from brightonSEO session, where John Mueller of Google said that he believes that over time, links as a ranking factor will be not as important and not as big as a ranking factor as it is today. In short, links won’t be weighted as much as it is today in the future in Google’s ranking algorithm

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