digital marketing trends for small businesses
For businesses with physical locations, creating landing pages for your city or town is a great way to boost local visibility. Local landing pages show your potential customers and Google where your physical locations...
Learn how Google’s safety measures, including automated vetting and store badges, protect shoppers and build trust.
Developers using v11 need to migrate to a newer version to ensure API access is unaffected
Gary Illyes from Google said in his Q&A session yesterday at PubCon that while recovering from a Google helpful content update is possible, you can’t always get back to where you were.
We all know that building links is crucial to any SEO strategy. The problem is that with so many link vendors and outreach specialists offering different types of backlinks, it can be challenging to...
Learn how Google’s keyword-matching system operates, including ad selection, bid calculations, and the importance of grouping keywords.
Google’s John Mueller went back and forth multiple times with some SEOs on the topic of using ChatGPT not to write content from scratch but to rewrite existing content. The responses from John are...
Learn how to gauge whether your your site has a keyword cannibalization problem and solutions to consider for better SEO results.
Learn from Google’s Search Relations team how to minimize risks and avoid traffic loss during site moves.
Google has recently announced new tools to enhance search ads’ performance with artificial intelligence (AI). For businesses to connect with their intended audience, monitoring changing trends in search and consumer behavior is crucial. To...