Author: b3rn@rd

Website Redesigns May Cause Rankings To Go “Nuts”

When you redesign a website, it’s important to remember that its rankings in search engines may be affected. As Illyes explains, this is because search engines use the HTML of your pages to understand...

Google Tests New Trusted Store Badge

Google is testing a new design for the trusted store badge in the paid shopping results. The Google Trusted Stores program to all U.S. merchants back in 2012, along with that came a badge in...

Google Ads Gains Account-Level Negative Keywords

We knew it was coming, Google Ads now supports negative keywords for brand safety at the account level. Google has just added account-level negative keywords to Google Ads and the PPC community is happy...

An Apple Search Engine? – Whiteboard Friday

Happy Friday, Moz fans! In today’s Whiteboard Friday episode, Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he believes is a search engine, how it works, and...

Good Morning C(_)