Author: b3rn@rd

First-click, linear, time decay, and position-based attribution models will all be deprecated later this year.

Why was ChatGPT disabled in Italy? Learn about the data privacy issues that led to an investigation into OpenAI practices.

For the past 20 years, local business owners and their marketers have had to live and work with Google as the “great house”, owning all the good real estate. The dominant role Google’s local and...

For the past 20 years, local business owners and their marketers have had to live and work with Google as the “great house”, owning all the good real estate. The dominant role Google’s local and...

Google is testing displaying a business profile listing in an overlay interface within the web search results instead of taking you into the Google Maps interface. So when you click on a business listing...

In today’s digital age, YouTube has become a powerful platform for individuals and businesses to showcase their brands, products, and services. With over two billion monthly active users, everyone is leveraging the power of YouTube...

Brandon Mercer, who works at Hearst Newspapers, posted in the Google Search Console help forums that people are using the “remove outdated content tool” from Google to remove competitor pages, and he said it works. Although...

Since there have been webpages on the internet, scrapers have been out there scraping content off those sites for one reason or another. Well, even Microsoft’s Bing Chat has to deal with scrapers and...

I am starting to see early signs of a possible Google search ranking algorithm update touching down this morning, April 3rd. The automated tracking tools are not picking it up yet, but I am seeing some...