Your Daily Dose of Digital Marketing Insights

Google FAQ Snippets Drop For Many Sites On April 5th

Google seems to be showing fewer FAQ snippets for many sites starting on April 5th. Over the holidays, I received several questions about this but didn’t have time to write it up until now. But while the tracking tools show no decline in FAQ snippets, many SEOs report drops in FAQ snippets for some sites they monitor.

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Google Search Launches Bard, It’s ChatGPT Feature, To Trusted Testers (SEOs Concerned)

Well, we knew it was coming and here it is, Bard – Google’s answer to ChatGPT. Google is now having its trusted testers test out Bard and will soon roll it out more widely to users in Google Search and others products in the coming weeks, Google announced. It is not called Apprectice Bard but rather Bard.
Placeholder Image for Another Weekend Google Search Ranking Algorithm Update – November 11th – 12th

Another Weekend Google Search Ranking Algorithm Update – November 11th – 12th

It seems as if I see more volatility signals on the weekends with Google Search than I do during the weekdays. We may have had another Google search ranking algorithm update, unconfirmed, this weekend, around November 11th and 12th.
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What is short-form content? Your guide to when and how to use it

Learn why, when and how to use short-form content in your brand’s marketing strategy, plus what to focus on when creating it.
Placeholder Image for Google Removes Search Features Bug Confirmation & Replaces It With Google Discover Search Console Reporting Error

Google Removes Search Features Bug Confirmation & Replaces It With Google Discover Search Console Reporting Error

Google has done something unusual, it has removed one of the confirmed data anomalies notes about a search features bug, and added a new note confirming a bug with Google Discover logging resulting in a data drop in the Search Console Discover performance reports on October 23rd.
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