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Keyword research for SEO: 6 questions you must ask yourself

Answering these questions will help you strategically create content that resonates with searchers and drives SEO results.

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Survey: Most SEOs Not Too Impressed With New Google Search Generative Experience

The new Google Search Generative Experience started to roll out to some users and while there are some legit complaints, overall, it seems like many SEOs are not too impressed with SGE compared to traditional Google Search.
Placeholder Image for Google Local Service Ads Gains More Service Types

Google Local Service Ads Gains More Service Types

Google announced yesterday that Google Local Service Ads now supports 70 service types across five new categories. The categories include education, people care, pet care, wellness and health care.
Placeholder Image for How to Add Social Media to Google My Business (Profile Links)

How to Add Social Media to Google My Business (Profile Links)

By following this tutorial, you’ll give Google’s algorithm the accurate information it needs to help speed up the process to add social media icons to your Google My Business Profile for customers to connect with your company on platforms like Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.
Placeholder Image for How to Do a Competitive Landscape Analysis (If You’ve Never Done It Before)

How to Do a Competitive Landscape Analysis (If You’ve Never Done It Before)

Whenever you’re trying to get from point A to point B, it helps to understand the terrain between the two. How far do you have to go? What hazards should you look out for? Where can you stop for gas? Knowing the landscape makes for a successful journey.
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