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Google: Embedding Local Reviews Collected By Third Parties Does Not Help With Web Search Rankings

February 26, 2023 |

Google’s John Mueller was asked if it would help with web rankings in Google to embed reviews from sites like Facebook, Bing, Google, etc., on your website. John said no, not for web search, and he also warned us about not using structured data on those third-party site reviews. In short, using reviews collected by third-party websites should not help you rank better in Google Search.

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