Yahoo is making a return to search

Google has been busy, on Friday morning, November 4th, I began to see new signals of another Google search ranking algorithm update. Over the next 24 hours, those signals escalated and while Google has not confirmed there was an update, there are for sure signs that there was a Google search update.

Google released spam and fraud prevention stats for Google Maps and local search. In short, Google blocked 21% more reviews, 5% more photos, 40% more videos, and 5% more fake business profiles in 2022 than they did in 2021.

Online reviews provide social proof, establish your expertise, an犀利士 d build trust. Here are 8 ways you can generate customer reviews for your brand.

Move a customer smoothly along the content marketing funnel by optimizing your content at every stage. Here’s what you should know.