Search News Buzz Video Recap: Google Helpful Content & Link Spam Updates Done, Linking To Sellers, AI Content & Apple Business Connect

For the past few weeks, there have been reports via the Local Search Forum that Google has been removing emojis and special characters from business names within Google Business Profiles. This means if you try to add an emoji for your name to stand out in the Google local listings, Google may remove that emoji.

Making your site more trustworthy for searchers and search engines benefits your brand. Here are tips to build overall trust in your site.

Google may show similar businesses or restaurants in the local business listing of a competing business or restaurant. This “similar to” section may show up based on your previous search or visit history.

Online reviews provide social proof, establish your expertise, an犀利士 d build trust. Here are 8 ways you can generate customer reviews for your brand.