Category: News
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Google: Page Size Is Not A Ranking Factor
Google’s John Mueller said on Twitter, “Page size is not a ranking factor.” Meaning Google does not have anything specific signal that says page sizes of X to Y get a ranking boost or decline.
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TikTok enters the search ad market, challenging Google and Microsoft
Some advertisers are skeptical that TikTok has the appropriate brand safety guardrails in place for its search ads product.
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Google Mobile Search Knowledge Panels More Visual & Interactive Also
In July and October of last year, we covered some interactive and visual knowledge panels in Google Search, both on mobile and desktop search. This might be a new variation of that, where Google has an image of the person and then overlays related people and their height on this panel.
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Social Media Engagement Rates Dropping Across Top Networks
Discover median engagement rates for 14 industries on Facebook, Instagram, TikTok, and Twitter in the 2023 Social Media Benchmarks Report.
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Google Now Says Google Discover Impacted By The Helpful Content Update Since October 2022
A few weeks ago, I reported that Google has updated its help documentation to specify that Google Discover visibility can be impacted not just by the core updates but also specifically by the helpful content update. I asked Google when this changed and after flip-flopping a bit on the answer, Danny Sullivan of Google said this changed…
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A Guide to Long Tail Keywords – Next Level
Welcome to this refreshed installment of our educational Next Level series! Originally published in June 2016 this blog has been rewritten to include new tool screenshots and refreshed workflows. Together we’ll uncover keywords in the vastness of the long tail.
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Google Introduces Updated Desktop Search Design
Google’s desktop search results will now display favicons and site names, making it easier for users to identify websites listed in search results and ads.
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Google Local Service Ads Gains More Service Types
Google announced yesterday that Google Local Service Ads now supports 70 service types across five new categories. The categories include education, people care, pet care, wellness and health care.
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Google launches new Google Trends portal
SEOs, content creators and marketers use Google Trends as part of their toolset, so this update might be useful for all of you.
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Google: Hyphens In Domain Names Not Considered Low Quality
Google’s John Mueller was asked if having hyphens in your domain name, like www.my-site-goes-here.com, can cause ranking issues in Google Search. John Mueller said no, domains with hyphens are not seen as low quality by Google algorithms.