Now is the time to reassess what works and what to let go of in the advent of AI technology becoming more integrated with search.

Google alternatives are everywhere, but are they any good?

n her last piece, Jo took you on an adventure diving for treasure in the long tail of search. This time around we’re answering the call for help when you feel like you’ve done all you can, but you’re still not ranking. Originally published in June 2016 this blog has been rewritten to include new tool screenshots…

Statistics show 87% of customers would not buy from an English-only website. Localization is a great must-have basic. More than simply checking the definitions is required. It is advisable to delve deeper to uncover the actual business advantages.

SEO copywriting is a crucial component of any successful SEO strategy. Still, it can also present a significant challenge for anyone wanting to create high-quality content that ranks well in search engines.

The all-new and exciting Google Search Generative Experience is now rolling out as a labs experiment to some early waitlisted users. I should have access by now, but I am offline, I wrote this yesterday before I was able to play with it (which is why this news is not in my video, which I recorded earlier yesterday).

There was a bug with Google Jobs Search that wouldn’t show new or recent job listings from the past three days. The issue has been going on for the past several days and after four or so days of it being an issue, Google finally fixed it at around 2 pm ET yesterday. I wanted…

Will ‘old-school search’ be gone in 10 years, thanks to ChatGPT, the new Bing and Google’s new Search Generative Experience?

Here’s your early look at a variety of searches on the new Google Search Generative Experience.

From privacy legislation to campaign consolidation, here’s a rundown of events that significantly impact the search marketing industry.