Google’s Gary Illyes said in an SEO office hours video that you may want to consider consolidating pages that end up in a host group in the Google search results.

To set goals and track and measure your performance in any campaign, you will need key performance indicators (KPIs) and benchmarks.

Regarding internet security, SSL certificates are the standard method to secure web-based communication. Using Secure Socket Layer certificates keeps data secure between websites and their users.

Google Search now labels some of its translations as being verified. When Google Search translates words or phrases, Google may show a “verified” label and write, “This translation was verified by Google Translate contributors.”

The tactics, tools and technology that power meaningful local customer experiences.

Google’s Bard language model enhances reasoning abilities and adds Google Sheets export functionality.

It has actually been a couple of weeks since we last reported on a Google search ranking update, May 22/23rd, so it has been a while. But I am seeing new signs of another unconfirmed Google search algorithm ranking update today, around June 6th.

The new Google Search Generative Experience started to roll out to some users and while there are some legit complaints, overall, it seems like many SEOs are not too impressed with SGE compared to traditional Google Search.

Interaction to Next Paint is becoming one of the Core Web Vitals metrics that impact Google rankings. Learn what this change means and how you can optimize your website

Creators can now apply to get the Series feature, which lets creators charge users to access paywalled premium content.