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10 things we hate about Google Analytics 4
GA4 hasn’t exactly been a hit with marketers so far, and the industry spoke up to tell us why in Search Engine Land’s latest poll.
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Meta Begins Blocking Content From Canadian News Publishers
Meta follows through on threat to block Canadian news content over law demanding compensation for publishers.
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How to Combat SERP Volatility
Have you ever lost keyword rankings and felt a sudden wave of panic? If so, you’ve likely been on the wrong end of SERP volatility, meaning periods of extreme fluctuation in keyword rankings.
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ChatGPT Disables ‘Browse With Bing’ Amid Legal Challenges
OpenAI suspends ChatGPT’s ‘Browse with Bing’ amid content concerns while facing lawsuits over copyright and data privacy violations.
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Relationship-Based Link Building: How to Earn Trust & High-Quality Links
Have you ever received an email like this from a stranger? Hey {First Name}, Just came across your post about {x}. Great stuff! I just published a resource that will provide a ton of value to your readers. {Some Random URL} Might be a good fit for your post? 🙂 Best regards, Spammy McSpammerson, Founder of SpamCo…
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Authority management: A new discipline in the era of SGE and E-E-A-T
The recent changes in SEO call for a new set of tasks, skills and roles. Here’s a new potential marketing discipline to consider.
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Twitter’s Google Rankings Plummet Following Actions By Elon Musk
Twitter’s search visibility on Google fell by 32% in a single day, according to Sistrix, following actions taken by CEO Elon Musk.
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July 2023 Google Webmaster Report
If I had to sum up this month, I’d call it the month of way too many unconfirmed Google search ranking updates. I wrote about five of these, but it felt like there were even more. Google pushed a quality update for its Search Generative Experience. Google dropped a ton of SEO topics and finally launched the perspectives filter.
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Google Analytics UA 3 Still Collecting Data But Google Says Not For Long…
On Saturday morning many of us were surprised to see that Universal Analytics 3, Google Analytics (not GA4) still showed to be collecting data, after the deadline. Well, Google said it takes time for sites to be shut down and it will happen, even though many sites are still collecting data.
Got any book recommendations?